5 WAYS TECHNOLOGY HAS HELPED IN EVOLVING E-COMMERCE
The effect that tech-savvy consumers are having on the e-commerce environment is not only bigger than ever; it’s quicker than ever. Gone are the days when shoppers would meander online trying to decide if an online purchase was worth the gamble.
Instead, modern technology is helping people keep a record of their transactions, and modifying how those consumers transact with retail outlets.
Those developments, in turn, influence the general picture: new possibilities are developing on both sides of the world as technology transforms business-to-consumer dealings. Consumers are now able to access various means of measuring costs, finding alternatives, finding shops, and receiving coupons.
You can check review sites like Collected.Reviews to see other customers’ reviews on e-commerce sites before buying online.
Below are 5 ways technology has helped in evolving e-commerce:
1. Social commerce
Social media have always had a natural synergy with eCommerce. Check your Facebook feed and friends will ask for and share feedback about products and services. Shoppers do not use social media directly to buy but play a key role in purchasing. The technology that drives social trade has a profound influence on the industry. With eCommerce sites like Shopify, social business is …